VR and AR Production
Our Production Capabilities
360° Video Production
- Cinematic 360° storytelling
- Interactive branching narratives
- VR-enabled video layers
- Experiential learning design
Virtual Reality Development
- Real-time 3D environments
- Interactive VR simulations
- Multi-user virtual spaces
- Gamified VR experiences
Augmented Reality Development
- Mobile AR experiences
- Location-based activations
- Interactive wayfinding tools
- 3D and media overlays
360° Video Production (AKA: VR Video)
We work with established businesses, institutions, and public-sector teams to create cinematic and interactive VR video that support marketing, training, education, and stakeholder engagement.
Our capabilities include:
- Cinematic, story-driven 360° production
- Interactive 360° environments with branching narratives
- VR-enabled interaction layers within 360 video
- Decision-based storytelling and experiential learning design
Our 360° work is built to balance creative storytelling, technical precision, and smooth playback across devices and platforms.
Medical VR Training
CM&D partnered with Sanofi, alongside Shutterstock and McCann Health New Jersey, to create an interactive 360 VR experience that helps physicians identify, diagnose, and treat a rare blood disorder through a high-stakes, real-world clinical scenario.
Virtual Reality (VR) Development
We build custom VR applications for organizations that need immersive technology to perform in the real world. From training and education to simulation and interactive experiences, we help turn early ideas into polished, production-ready virtual reality.
Our capabilities include:
- Real-time 3D environment development
- Interactive simulation systems
- Multi-user networked experiences
- Gamified interaction design
Our VR development process is built around performance, usability, and long-term reliability in live deployment environments.
Driver Safety VR Training
CM&D developed an interactive 360 video and VR experience for the Metropolitan Washington Council of Governments that put drivers behind the wheel in high-risk roadway scenarios, turning public safety education into an engaging, hands-on activation.
Augmented Reality (AR) Development
We design AR experiences that connect digital content to the physical world in intuitive, useful, and engaging ways. Our team builds custom AR applications that help people explore places, access information, and interact with content through familiar mobile devices.
Our capabilities include:
- Location-based AR activation
- Marker and image recognition
- 3D content integration
- Spatial media overlays
Our AR work is designed to make digital content feel accessible, context-aware, and easy to engage with in real-world settings.
Public Education AR App
CM&D developed the Trail Explorer AR Mobile App to help residents engage with local wildlife, environmental sustainability, and regional history through an interactive mobile experience built for the trails and highway corridors of Central Texas.
Ready to build something memorable?
If you’re looking to create an immersive experience that engages real people and delivers real impact, we’d love to talk!