{"id":41,"date":"2018-07-28T12:00:45","date_gmt":"2018-07-28T12:00:45","guid":{"rendered":"http:\/\/donuts4life.wpengine.com\/?post_type=work&p=41"},"modified":"2023-09-21T12:59:03","modified_gmt":"2023-09-21T17:59:03","slug":"nmpw-360-video-production","status":"publish","type":"work","link":"https:\/\/chocolatemilkdonuts.com\/work\/nmpw-360-video-production\/","title":{"rendered":"National Museum of the Pacific War"},"content":{"rendered":"\n
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Driving sales with 360 video<\/h3>\n\n\n\n

The National Museum of the Pacific War <\/a>(NMPW) recently underwent a two year, multi-million dollar remodel of their outdoor Living History<\/em> exhibit. In the years leading up to reopening, the curators of the museum noticed an increasing number of visitors with young children in the museum and surrounding town. With their new exhibit ready for primetime, they knew they had a big opportunity to target this growing customer base.<\/p>\n<\/div><\/div><\/div>\n\n\n\n

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Goal<\/h4>\n<\/div><\/div>\n\n\n\n
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Engage with a new customer segment and drive excitement for the museum’s reinvigorated Living History <\/em>live show.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

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Action<\/h4>\n<\/div><\/div>\n\n\n\n
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Develop a stunning 360 video experience that transported viewers to the front line of the show.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

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Outcome<\/h4>\n<\/div><\/div>\n\n\n\n
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The final experience was one of the most viewed videos ever produced by the museum, shattering industry average engagement stats in the process and helping to sell out every show the following season.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n

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